| Nike and Apple Launch Nike+iPodGlobal |
| Written by News Editor | |
| Tuesday, 23 May 2006 | |
      Nike and Apple has launched Nike+iPod products. Nike+iPod
Sport Kit, a wireless system that allows Nike+ footwear to talk with
your iPod nano to connect you to the ultimate personal running and
workout experience.
Nike CEO Mark Parker and Apple CEO Steve Jobs unveiled Nike+iPod at an event in New York attended by seven-time Tour de France champion Lance Armstrong and marathon world record-holder Paula Radcliffe. The new Nike+ Air Zoom Moire is the first footwear designed to talk to iPod. Nike plans to make many of its leading footwear styles Nike+ ready, connecting millions of consumers to the Nike+iPod experience. With the Nike+ footwear connected to iPod nano through the Nike+iPod Sport Kit, information on time, distance, calories burned and pace is stored on iPod and displayed on the screen; real-time audible feedback also is provided through headphones. The kit includes an in-shoe sensor and a receiver that attaches to iPod. A new Nike Sport Music section on the iTunes(R) Music Store and a new nikeplus.com personal service site help maximize the Nike+iPod experience. Armstrong, who is preparing for his first NY Marathon, said, "If you can incorporate time, distance and calories burned together and make it function for both the fitness runner and the high level athlete, it will take working out to a whole other level." Specially designed Nike apparel, including jackets, tops, shorts and an iPod nano armband, bring together the Nike+iPod experience with waterproof pockets that accommodate iPod nano and are designed to make it easy to operate while staying tuned to your music during an active workout. Pricing & Availability The Nike+iPod Sport Kit is expected to be available within 60 days for a suggested retail price of $29 (US) through the Apple Store(R) (www.apple.com), Apple's retail stores, Apple Authorized Resellers as well as Nike.com (www.nike.com) Niketown, NikeWomen stores and select retail stores in the US. The Nike+iPod Sport Kit requires a Nike+ shoe and a iPod nano with Mac(R) with a USB 2.0 and Mac OS(R) X version 10.3.9 or later and iTunes 6.0.5; or a Windows PC with a USB 2.0 port and Windows 2000, XP Home or Professional (SP2) and iTunes 6.0.5. |
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